Marketing Dashboards
Interpret your data with a visualization report in Google Data Studio, customized to your marketing channels and business goals.
Your Data, Visualized.
We know that business growth can be daunting, exciting, and sometimes messy. Your marketing campaign data shouldn’t be, though. The more digital channels you plug into your marketing strategy, the more there is to organize and report on, and that’s where our marketing dashboard service comes in.
Utilizing the power of Google Data Studio, Supermetrics, and other visualization tools, our team will craft a custom marketing dashboard so you can easily answer the big question of “how is our marketing doing?”.
Benefits of Marketing Dashboards Creation:
- Automated Data Updates
- Cloud-Based Data Warehouse
- Easy Team Collaboration
- Blended Campaign Data for a Cohesive View
- Dynamic by Date Range
- HIPPA-compliant
Marketing Dashboard Customization
For brands without an existing marketing dashboard, this is the place to start. It’s truly not sustainable or efficient to constantly pull campaign and CRM data separately and piece it together by hand. Instead, our dynamic, cloud-based Google Data Studio reports give you comprehensive, visualized access to your marketing data and in real-time.
Report Visualization May Include:
- Charts and Graphs
- Maps
- Gauges
- and more
Report Creation & Customization
Factoring in your business goals and KPIs, and current marketing channels, we’ll create a template to best visualize your data.
Data Connection
We’ll plug all of your data sources into the template, such as Google Ads, Facebook, Google Analytics, and more, and piece together the perfect flow of data visualization.
Dashboard Walk-through
Once the report is complete and ready to hand off to you, our team will walk you through the entire report to make sure all components are easy to interact with and understand.
Did You Know? 42% of data workers’ time is being wasted on the analytics process.
Marketing Dashboard Maintenance
Once a marketing dashboard is created and the data is flowing smoothly to it, the next step is maintaining it. As a monthly retainer or bundled into a broader partnership, our team can perform ongoing QA of the data sources, make edits or additions as needed, and provide a monthly analysis with manually-inserted insights and recommendations to help with campaign optimization planning.
Quality Assurance
Sometimes data sources have glitches, and queries time out. That’s why ongoing quality assurance (QA) and user testing is crucial for the effectiveness of your marketing dashboard.
Ongoing Customization
We’ve been there – something looks and feels great at the start, and the more it’s used and tested, things stand out as needing edits. We’re here to keep the report exactly what you need it to be.
Monthly Performance Analysis
If your internal team is strapped on time to truly dive deep into the data, tap us in to review things on a monthly basis and insert manual insights and optimization recommendations.
Request a Free Marketing Dashboard Consultation
The Crimson Compass Method
We haven’t reinvented the wheel with our process, we’ve just perfected the way we use it. Our streamlined, collaborative approach shows our commitment to quality and fosters trust and confidence for our partners. Together, let’s shift your digital canyon into a summit!
Discovery
An all-inclusive deep-dive.
Strategy
Research and tactical planning.
Execution
Bringing strategic plans to life.
Measurement
Monitoring effectiveness.
Optimize
Actively testing and fine-tuning.
OUTSOURCED MARKETING SOLUTIONS
Our business model will provide you with a flexible partnership, customized to fit your needs. Whether our scope of work is short-term or long-term, our team will be the outsourced, expert resource you’re looking for to move the needle—whatever it takes.
Strategy & Consulting
Campaign Management
DIGITAL AUDITS
OUR CERTIFICATIONS
