Search engine optimization (SEO) is what gets your website in front of your target audience through organic search queries. SEO management is the process of taking steps to improve a website’s visibility in search results on Google or other search engines.
Think of SEO management as a complement to your paid keyword advertising channels, generating organic inbound traffic. 68% of online experiences begin with a search engine. If users can’t find your brand in search engine result pages (SERPs) you could be missing out on valuable leads.
We take a whole-brand approach to SEO management, meaning we’ll analyze your competitors, existing website content, on-page and off-page SEO, Google Business Profile health, technical website health, and current search rankings. We’ll identify keyword gaps and present content that will fill those holes, getting your brand in front of people who are more likely to convert – organically.