Social Media Marketing

Nearly 75% of consumers are more likely to convert after seeing a brand on social media. This alone makes social media marketing an essential digital touchpoint for brands with new, growing, and established customer bases. 

Why? A strong, organic social media presence has the following benefits for brands:

  • Increased brand visibility
  • Improved customer engagement and interactions.
  • Insight into customer feedback and brand sentiment.
  • Increased web traffic and search engine optimization (SEO), as a content distribution channel.
  • More brand loyalty and opportunities for advocacy in the form of user-generated content (UGC).
  • Opportunities for partnerships and collaborations with other brands or influencers.

Our Charlotte social media marketing agency doesn’t just throw a few social media posts out there and call it a day. We take the time to get to know your brand inside and out and work with you to identify and support your specific goals and objectives. 

Our team of experts researches your industry, target customers, and competitors to identify the most effective channels and tactics for reaching your audience. We craft compelling content that will capture their attention and drive engagement.

Whether it’s TikTok, Facebook, Instagram, Pinterest, LinkedIn, Reddit, YouTube, Twitter, or a combination of platforms, our Charlotte social media agency uses our expertise to get your message in front of the right people at the right time.

the thick of it

Social Content Calendar Management
Post Copywriting
Competitor Analysis
Social Post Graphic Design
Audience Insights
Community Response Monitoring
AI-powered Post Scheduling
Content Diversification
Social Listening
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Once they share their ideas, they’re able to transition their creative work into immediate execution.

Steve Schonberg

Director of Communications, Target ALS

featured
case study

Increasing Organic Search Traffic with Strategic Content Creation

Search Engine Optimization | Content Marketing | Editorial Direction

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our preferred tools

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Best Practices, Hospitality Marketing, Social Media

Effective Social Media Marketing Strategies for Hotels

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Best Ways to Align Organic and Paid Social Media Strategies for Maximum Impact

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Social Media Seasonality: Strategies for Year-round Engagement

ready to see your social media program flourish?

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frequently asked questions

Which industries benefit from social media marketing?

All industries can benefit from social media marketing because a presence on social channels increases brand visibility and awareness. Marketing on social media allows brands to reach their target audience on the digital channels they spend their time on. Some of the most successful industries for social media marketing are e-commerce, startups, SaaS, hospitality, healthcare, and nonprofits.

How long does it take to see results from social media marketing?

The time it takes to see results from social media marketing varies depending on the type and frequency of content distribution, but businesses can generally expect to see an impact within the first few months. Brands can see more rapid results from advertising on social media when the campaigns are optimized for their target audience.

Why should you use a digital agency for social media advertising?

Brands should consider using a digital marketing agency for social media advertising because agency teams have the experience, tools, and expertise to create effective ad campaigns, target and reach the best audience possible, and provide measurable results for their clients – without the headache.