Social Media Group Training
Need a guide for managing the social media wilderness? Utilize our experts for one-on-one or group trainings, which includes a copy of our social media playbook and a virtual, live training workshop, to refresh skills or help on-board new team members!
Social Media Training at Your Fingertips
Even brands with established, in-house social media teams need a refresh on best practices and strategy now and then, and our outsourced social media training is the way to do that. Once you request your initial consultation, we’ll establish the perfect game plan for your needs – whether it’s a custom Social Media Playbook and virtual workshop, or just a standard copy of the Playbook, without live training. You get to decide what type of resource is most actionable and relevant to you!
After the Playbook is delivered to your team, you can either take it and run with it (safely, of course), or we’ll schedule your virtual training workshop which explains the content live and in-depth, to make sure all team members are clear on the content and answer questions that may arise. What’s more? This comprehensive guide is yours to keep, and can serve as your internal training resource for new or junior employees, cutting down the time and resources needed for on-boarding!
What’s Included in the Playbook?
The basics
The who, what, where, when and why of social media.
social mission & goals
Establishing a clear and focused baseline for your social program.
creating & managing social media accounts
How-to’s and tips for navigating platform profiles.
Types of content
A review of time-sensitive vs. evergreen, and available content formats.
social post ideation
Understanding what to post, when to post and how often.
reporting & analytics
How to determine your KPIs, and which tools is best suited for you.
community response management
Timeframes and tools to make response management easier.
rules of engagement
The when and why of engaging with social user comments.
advertising capabilities
A review of the most popular platforms available.
how to plan content
How to use scheduling tools and keep content organized.
According to the Association for Talent Development, organizations spend an average of $1,252 per employee on training and development initiatives. Let’s help you reduce that, with our Social Media Playbook.
Request a social media training consultation!
The Crimson Compass Method
We haven’t reinvented the wheel with our process, we’ve just perfected the way we use it. Our streamlined, collaborative approach shows our commitment to quality and fosters trust and confidence for our partners. Together, let’s shift your digital canyon into a summit!
Discovery
An all-inclusive deep-dive.
Strategy
Research and tactical planning.
Execution
Bringing strategic plans to life.
Measurement
Monitoring effectiveness.
Optimize
Actively testing and fine-tuning.
OUTSOURCED MARKETING SOLUTIONS
Our business model will provide you with a flexible partnership, customized to fit your needs. Whether our scope of work is short-term or long-term, our team will be the outsourced, expert resource you’re looking for to move the needle—whatever it takes.
Strategy & Consulting
Campaign Management
DIGITAL AUDITS
OUR CERTIFICATIONS
