Technical Projects

Partnerships should make your life easier. That’s why we work with our partners in a variety of ways, including one-and-done technical projects.

Project-based Support

We understand that tasks such as setting up Google Analytics and other platforms in your marketing technology stack can be overwhelming, or downright confusing. The data visibility that proper implementation brings is crucial, so let’s handle the trek together. We are firm believers in dotting i’s and crossing t’s when it comes to configuring Martech platforms, and will do whatever it takes to ensure accuracy.

Once your data is tracking, our team is also available to help you understand your results and put KPIs (key performance indicators) to good use. This may include a full analysis of your customer – their attributes, their behavior, and how they factor into your sales journey.

Need support that’s more specific? No problem! Contact our team to start the conversation.

Analytics Implementation

Let’s configure your Google Analytics properties for proper event and goal tracking, place advertising vendor pixels in Tag Manager, and establish call tracking with our preferred platform, CallTrackingMetrics.

Marketing Dashboards

Interpret your data with a visualization report in Google Data Studio, customized to your marketing channels and business goals. The best part? With dynamic data connections, results update with just one button click!

Audience Evaluation

Our expert strategy team will identify key audience attributes, map out your ideal customer journey, and establish proper messaging based on audience intent and place in the marketing funnel.

The Crimson Compass Method

We haven’t reinvented the wheel with our process, we’ve just perfected the way we use it. Our streamlined, collaborative approach shows our commitment to quality and fosters trust and confidence for our partners. Together, let’s shift your digital canyon into a summit!

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