These days, incorporating a digital marketing strategy into your plan is not only recommended but pretty much essential. What do we consider a “digital strategy”? A plan that uses digital resources to achieve one or more marketing objectives. The Adoption of a...
Our latest Crimson Convo is with a performance marketing powerhouse and friend, Whitney Jones. Today we’re diving into the regulations, expectations, and COVID-19 impact of healthcare marketing. Let’s jump into her diagnosis! Please introduce yourself! Tell us a...
If you’ve given Pinterest marketing a try, you’ve probably noticed some metrics that appear on your Pinterest business homepage. What do they mean and how should you use them? Here is your guide to understanding Pinterest analytics. The Metrics That Do Not Really...
We’re excited to kick off a new interview series here on the blog, which will introduce you to marketing professionals whose professional experience and advice are highly valuable, to say the least! In our first Crimson Convo, we dive into branding strategy, why to...
Most service providers have not thought about the potential of Pinterest, or they might think it is a platform in which they do not belong. The truth of the matter is, Pinterest could be the perfect platform to add to your marketing portfolio. Search Engine...