Editors note: In late 2022, Google added an additional 'E' to the rating scale, for Experience. We go into more detail about E-E-A-T in this more recent article. The past several years have been characterized by an onslaught of information and with it, misinformation....
Have you been in the kitchen trying a new Pinterest recipe, and need to quickly look up an ingredient substitute? Instead of botching up your dish, you use voice search and shout “Alexa, can I substitute Cheddar for Gruyère”? Alexa responds with, “Cheddar is not a...
This is an unsettling, unnerving time for our country, and with new mandates coming out by the day, business as usual – especially for brick and mortar locations – is a thing of the past (for now). With changes to business comes the need to update your customers on...